The Silverfern Group Invests in Continental Bakeries, the Largest European Producer and Distributor of Private Label Baked Goods

Amsterdam, The Netherlands June 24, 2016 – The Silverfern Group, a leader in non-traditional global direct investment, today announced that it has completed the acquisition of Continental Bakeries, the largest European producer and distributor of private label biscuits, bread replacements and toasts, in partnership with Goldman Sachs Merchant Banking Division.

“We are excited to join with Goldman Sachs Merchant Banking Division in backing the management team and employees of Continental Bakeries and supporting the Company’s growth strategy,” said Silverfern Co-Managing Partner Reeta Holmes. “Continental Bakeries already stands as a leading private label European bakery goods platform focused on biscuits, bread replacements and toasts, and we see significant potential for the Company to accelerate its growth, in part by acting as a consolidator in this fragmented industry.”

“We are delighted to welcome Goldman Sachs Merchant Banking Division and Silverfern as our new shareholders. With the strong support of our new shareholders we are uniquely positioned to accelerate our growth plan and expand our footprint delivering our strategic plan. I look forward to working closely with them as we continue to expand this great business further in its current home markets and beyond”, said Ruud van Henten, CEO of Continental Bakeries.

The Acquisition of Continental Bakeries represents Silverfern’s fifth platform investment and eighth global investment in the past 18 months.


Media Contacts:
Todd Fogarty or Aduke Thelwell
+ 1 212 521 4800


About Continental Bakeries

Continental Bakeries is a European bakery group specialized in the production of biscuits, bread replacements and toast. The Company focuses on private label products and a number of great own brands such as Haust, Gille, Grabower, Bussink, Brinky and Continental Bakeries. Continental Bakeries has 12 factories in Western Europe with a total of 1,550 employees. All production facilities are certified in accordance with IFS and BRC standards. Additional information on Continental Bakeries may be found at


About Silverfern

Founded in 2001, Silverfern is one of the largest and most successful family office investment clubs in the world. Silverfern invests on behalf of more than 65 of the world’s largest and most sophisticated multi-billion-dollar single family offices, and has a global exclusive partnership with the Citibank Private Bank. Through its offices in New York, Amsterdam, Frankfurt and Sydney, Silverfern makes non-traditional, direct, co-control and minority investments in middle market private equity and real estate investment opportunities globally. Silverfern’s investment strategy seeks to mitigate systemic risk in its portfolio by pursuing attractive risk-adjusted returns on a global basis, while at the same time seeking to manage local/market risk through its strategy to partner with non-traditional, local, investment partners on each of its investments. Silverfern is amongst the few woman-owned, truly global middle-market, multi-asset-class, investment management firms in the world today, with resources akin to those of a strategic, local investor.

Additional information is available at